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The domain erpshootout.com has the following on the site, "About Vendor Shootout for ERP." I analyzed that the webpage also said " Moderated by Technology Evaluation Centers." They also stated " The Vendor Shootout for ERP has served as the foundation that has helped hundreds of manufacturing and distribution organizations to jump-start their enterprise software selection process. The goal and focus of this premier event is to. By bringing your selection team together to see the functionality you know you need and perhaps some you didnt!." The meta header had enterprise software as the first search term. This keyword was followed by erp software, manufacturing software, and accounting software which isn't as urgent as enterprise software. The other words they used was manufacturing erp software. erp accounting software is also included but will not be seen by web engines.